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Recent
experience
and resume

PRINCIPAL
Spearit Communications

May 2011 - Present

Provide top-notch services as a writer, editor, public relations and outreach, and content producer
for a diverse portfolio of clients
• Demonstrate robust marketing skills by creating a wide range of promotional materials, including
brochure copy, email marketing, social media copy, fliers, and more
• Develop compelling grant proposals that meet funder guidelines and showcase impact.

Clients include: The San Francisco Chronicle, Bay City News/Local News Matters, The San Francisco Examiner, The Concord Pioneer, Walnut Creek Magazine, Diablo magazine, Trinity Center Walnut Creek

VICE PRESIDENT, MARKETING & COMMUNICATIONS

Zybi.com
Nov. 2023 - May 2024

• Created a brand voice, marketing budget, and advertising strategy for an emergent start-up
• Developed and oversaw content for social media, the website landing page, other articles
• Led community engagement and public relations strategy.

COMMUNICATIONS MANAGER

Novin Development
Jun. 2021 - Jan. 2024

• Oversaw marketing efforts, designed and developed project websites, created and implemented
digital marketing campaigns, social media and designed and produced brand collateral
• Led public relations and community engagement process, often working with local and regional
public officials to mitigate neighborhood issues and promote affordable housing efforts
• Managed the human resources activities in absence of a Human Resources Manager for six months.

EDITORIAL DIRECTOR

AMF Media
Jul. 2017 - Jul. 2018

• Spearheaded brand marketing and messaging content for a mid-level boutique marketing agency
• Produced digital marketing and press releases, guided production of two healthcare magazines, and
connected target markets with company’s services through strong branding, messaging to key
demographics, and storytelling efforts
• Wrote long- and short-form copy, including scripts, articles, and copy for web and mobile.

Education and additional experience
Education:
University of California, Berkeley | BA English

Prior editorial positions/ publications:
Lamorinda Weekly, Parents Press, Bay Area Parent, Contra Costa Times, Diablo magazine
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